Last Updated on August 5th, 2025

Sentinel Digital Limited (the "Company", "we" or "us") understands that your privacy is important to you. We are a company registered in England and Wales (Company No. [16615366]) with our registered office at [UNIT 501 LEROY HOUSE 434-436 ESSEX ROAD LONDON ENGLAND N1 3FY], and we are committed to protecting the privacy of your personally identifiable information as you use this Site (our digital marketing funnel). This Privacy Policy explains how we protect and use information that we gather from you. By using this Site, you consent to the terms described in the most recent version of this Privacy Policy. You should also read our Terms & Conditions to understand the general rules about your use of this Site and any additional terms that may apply. "We" and "our" refer to Sentinel Digital Limited and its affiliates. "You", "your", "visitor", or "user" refer to the individual accessing the Site.

Personal and Non-Personal Information

Our Privacy Policy identifies how we treat both personal and non-personal information.

What is non-personal information and how is it collected and used?

Non-personal information is data that cannot identify you. If you visit our Site to learn about our digital marketing services or browse content, we may collect certain non-personal information from your computer or device automatically. This information might include your IP address, browser type, domain names, access times, referring website addresses, and other technical data about your visit. We use this non-personal information for purposes such as administering the Site, improving user experience, analyzing trends, and gathering broad demographic information. Because non-personal information does not identify you, there are no restrictions on how we can use or share it.

What is personal information and how is it collected?

Personal information is information that identifies you as an individual, such as your name, mailing address, email address, telephone number, or any other data that can be used to identify you. We collect personal information from you only when you voluntarily provide it to us. For example, we may collect personal information in the following situations:

· When you fill out a form on our Site: for instance, applying for a free strategy session or requesting information about our digital marketing services. You may be asked to provide your name, email, phone number, and details about your business.

· When you communicate with us: if you contact us by email, phone, or via an online form, we will collect any information you choose to give us in that interaction.

· When conducting a transaction: if you purchase a product or service from us, we (or our payment processor) will collect the information necessary to process the transaction, such as billing and credit card information.

· When supporting your transactions: we might collect additional information as needed to fulfill our services to you (for example, your business details if relevant to a marketing service).

Any personal information you submit is used only for the purposes described in this Privacy Policy or as was made clear to you at the time you submitted it. We do not collect personal information about you from third-party sources without your knowledge or consent.

Are cookies or other technologies used to collect personal information?

Yes. We may use cookies and related technologies (such as web beacons or pixel tags) to enhance your experience on our Site.

· A cookie is a small text file that a web server places on your hard drive. Cookies cannot be used to run programs or deliver viruses to your computer. Each cookie is uniquely assigned to you and can only be read by the web server in the domain that issued the cookie. One of the primary purposes of cookies is convenience: for example, if you return to our Site after filling out a form, a cookie may remember your information or preferences so that you don’t have to re-enter details on your next visit.

· A web beacon (also known as a clear GIF or pixel tag) is a tiny graphic image embedded on a webpage or in an email. Web beacons allow the party that set them to monitor things like the number of users who have viewed a page or opened an email, the IP address of the device that viewed the beacon, the type of browser that was used, and the time the beacon was viewed. We may use web beacons to count visitors to certain pages of our Site or to see how users navigate our Site. We might also include web beacons in HTML email messages or newsletters to determine if the messages were opened or acted upon.

Third-party cookies: We may partner with third-party service providers who use cookies or similar technologies on our Site. For instance, we might use analytics services (like Google Analytics) to collect anonymous usage data such as which pages are visited, how long users stay, and which site they came from. These third parties use persistent cookies to help us analyze how users use our Site and to improve the user experience. All data collected on our behalf by these third parties is provided to us as anonymous, aggregated statistics (for example, total number of visitors, most viewed pages, etc.) and does not identify you personally.

We may also use third-party advertising or email services. For example, if we send out an email newsletter, our email service provider might use cookies or pixels to tell us if you opened the email or clicked on a link. This helps us gauge the effectiveness of our communications. Any data collected by third parties on behalf of Sentinel Digital Limited is used only to provide services to us and is not shared with other parties except in aggregate form.

Your choices: You have the ability to accept or decline cookies. Most web browsers automatically accept cookies by default, but you can usually modify your browser settings to decline cookies if you prefer. Please be aware that disabling cookies may affect your ability to fully use the interactive features of our Site. For example, some pages may not remember your preferences or you may need to re-enter information. We recommend that you leave cookies turned on for the best experience, but the choice is yours.

How does Sentinel Digital Limited use personal information?

Sentinel Digital Limited may keep and use the personal information we collect from you for various purposes, including:

· Providing and Improving Services: To provide you with access to this Site and our services, and to enable us to fulfill your requests. For example, we use your information to schedule and provide your free strategy session or deliver any digital marketing services or reports you have requested. We may also use personal information to maintain and improve our services, ensuring that our offerings meet your needs.

· Responding to You: To communicate with you and respond to your inquiries or requests. If you ask a question or request support, we will use your contact information to provide a response or assistance.

· Marketing and Updates: To contact you with information that might interest you. This may include sending you newsletters, marketing communications, and updates about our products or services or those of our partners. We may also ask for your feedback or opinion on our existing services or potential new offerings. (Note: You can always opt out of marketing emails or calls if you prefer not to receive this information, as described in the Communications section below.)

· Transactions and Billing: To process payments and complete any transactions you have initiated. For instance, if you purchase a service from us, we (or our authorized payment processors) will use your personal information to bill you and process your payment. We will also use your information for internal record-keeping related to purchases, invoices, and financial audits.

· Analytics and Development: To conduct record-keeping and analysis for business purposes. Personal information (sometimes aggregated or anonymized) helps us perform analytics regarding sales, website performance, customer engagement, and trends. This analysis can guide our decision-making as we develop new programs, products, or content and improve existing ones.

· Legal and Safety:

· To enforce our Terms & Conditions or other agreements, and to prevent fraud, unauthorized activities, claims, or other liabilities.

· To protect the rights, property, or safety of our Company, our users, employees, or the public. For example, if you violate our Site’s rules or if we detect threats or malicious activities, we may use information to mitigate and address these issues.

· To comply with applicable laws and regulations or respond to legal process (such as a court order) and to cooperate with law enforcement when necessary.

If we ever remove identifiers from your personal information (for example, by anonymizing data so that it can no longer be linked to you), the information is no longer considered "personal" and we may use it for any purpose, since it will not identify you. We may aggregate such de-identified data to monitor trends or outcomes (for instance, overall success rates of our marketing strategies) without referencing any individual user.

Does Sentinel Digital Limited share personal information with others?

We do not share your personal information with unrelated third parties for their own marketing purposes, and we will not sell or lease your personal data to others. However, we may share personal information in certain circumstances with appropriate safeguards, as described below:

· Third-Party Service Providers: We may share your personal information with trusted third-party companies or individuals who perform services on our behalf. These service providers assist us with various business operations, such as:

· Payment processing: (e.g., credit card processors or banks) to handle billing transactions securely.

· Web hosting and data storage: to host our website or store data securely.

· Analytics and marketing support: to help analyze data or run marketing campaigns (for example, email newsletter distribution or advertisement management).

· Customer support and communications: to facilitate customer service or send communications on our behalf.
In all cases, we only share the information that is necessary for these service providers to perform their functions, and they are contractually obligated to keep your information confidential and to use it only for the purposes for which we disclose it to them.

· Business Transfers (Mergers or Acquisitions): If Sentinel Digital Limited is ever involved in a merger, acquisition, sale of assets, restructuring, bankruptcy, or other form of corporate change, personal information may be transferred to a successor or affiliate as part of that event. If such a transfer occurs, we will ensure your information remains protected and is used in accordance with this Privacy Policy (unless you are notified of changes).

· Legal Obligations and Safety: We may disclose your personal information when required to do so by law or in the good-faith belief that such action is necessary. Examples include:

· Responding to a subpoena, court order, or other legal process.

· Cooperating with law enforcement or regulatory agencies in investigations.

· Protecting and defending the rights or property of Sentinel Digital Limited.

· Acting under urgent circumstances to protect the personal safety of users of the Site or the public.
In these cases, we will only disclose the information that is necessary and will take reasonable steps to ensure authorities handle the information appropriately.

· With Your Consent or At Your Direction: Aside from the cases above, we will share your personal information with third parties only if you have given us explicit permission to do so. For instance, if you request that we introduce you to one of our partner agencies or if you opt-in to a joint marketing initiative, we will share your information as needed to fulfill your request.

We do not distribute or reveal your personal information to any outside parties except in the situations described above.

Please note that if you provide personal information to third parties — for example, by clicking a link that takes you to a third-party website or by engaging with an external service (such as a scheduling app or a social media platform) through our Site — their privacy policies and practices will apply to that information, not ours. We encourage you to review the privacy policies of any third-party sites or services that you interact with.

How is personal information used for communications?

We may use your personal information to communicate with you in various ways, consistent with this Privacy Policy:

· Administrative Communications: We will contact you to respond to inquiries or requests that you have made. For example, if you fill out our contact form or request a free consultation, we will use your email or phone number to reach out with the information or assistance you requested.

· Marketing Communications: If you join our mailing list or otherwise opt-in, we may periodically send you emails or newsletters about our services, special offers, or industry updates relevant to digital marketing. We aim to send content that is helpful and informative. You have the right to opt out of marketing communications at any time (for example, by clicking the "unsubscribe" link in an email or by contacting us as described below).

· Service Updates: If you are a client of ours, we might send you communications related to the services you are using. For instance, we may email you about important changes to a service, reminders, invoices, or reports on your marketing campaign performance. These communications are typically considered part of our service to you.

· Surveys and Feedback: We may occasionally ask you to participate in surveys or provide feedback about your experience, which is completely voluntary. Any information you provide in these contexts will be used to improve our offerings.

Note on communication security: If we communicate with you via email or an online form, be aware that these methods are not always encrypted. We take precautions to protect information sent to us, but we cannot guarantee that unauthorized third parties will never be able to defeat those measures. Please refrain from sending sensitive personal information (like credit card numbers or passwords) via email. If needed, we can arrange a more secure method for transmitting such information.

How is personal information secured?

We employ a combination of technical, administrative, and physical security measures to protect your personal information from unauthorized access or disclosure. These measures include, but are not limited to:

· Secure Storage: Personal data collected through our Site is stored on secure servers. We use encryption technologies where appropriate to protect sensitive information (for example, encryption of payment information).

· Access Controls: We restrict access to personal information to those employees, contractors, and agents who need to know that information in order to operate, develop, or improve our services. Those who have access are bound by confidentiality obligations and are subject to disciplinary action (including termination and legal consequences) if they fail to meet these obligations.

· Website Security: Our Site is protected by standard security protocols. We regularly update and patch our website platform, and we use firewalls and monitoring to guard against unauthorized access.

· Vendor Due Diligence: When we use third-party service providers (such as hosting companies or payment processors), we ensure they have appropriate security measures in place and comply with privacy standards as stringent as our own.

While we take significant steps to safeguard your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee absolute security of your data. You also play a role in protecting your information: please use strong passwords, do not share your account credentials, and notify us immediately if you suspect any unauthorized access to your personal data or any security breach related to our Site.

Links to Other Websites

Our Site may contain links to other websites for your convenience or information. These may include, for example, links to external resources relevant to marketing, or our profiles on social media platforms (such as Facebook or LinkedIn). If you click on a third-party link, you will be directed to a website or service that is not controlled by us.

This Privacy Policy applies only to Sentinel Digital Limited’s Site. We are not responsible for the content, security, or privacy practices of other websites or services. Other sites may have their own privacy policies, which could be different from ours. We recommend that you read the privacy policy of any website you visit, especially if you provide personal information to them.

For example, if you leave our Site to sign up for an event on a partner’s site or to use an online scheduling tool, any information you provide on those external sites will be governed by their terms. We do not assume any responsibility or liability for the actions or policies of third parties. Your use of any linked website is at your own risk.

Your Rights: Accessing, Changing, or Deleting Your Personal Information

We want to ensure that we maintain accurate personal information about you. Under applicable data protection laws, you have certain rights regarding your personal data. These may include the right to access the information we hold about you, the right to correct or update that information if it’s inaccurate, and the right to request deletion of your data or withdrawal of consent (if our processing is based on consent).

· Access and Correction: If you would like to review the personal information we have about you, or if you believe that any of your information is incorrect or incomplete, please contact us. We will provide you with a copy of the data we maintain about you, and you may request corrections or updates to your information.

· Deletion ("Right to be Forgotten"): You have the right to request that we delete the personal information we hold about you (subject to certain exceptions under the law). If you would like us to erase your data from our records, let us know, and we will take reasonable steps to accommodate your request. Do note that we might need to retain certain information for legal or administrative purposes (for example, maintaining financial records or where we have a legal obligation to keep data).

· Withdrawal of Consent / Opting Out: If you have given us consent to contact you for marketing, you can withdraw that consent at any time. Simply unsubscribe from the mailing list (using the link provided in emails) or contact us asking to be removed. For any other consents you have provided, you can similarly notify us if you change your mind.

· How to Exercise Your Rights: To exercise any of your privacy rights, please reach out to us at our contact information below. For security purposes, we may request proof of identity before fulfilling certain requests, to ensure that we do not disclose personal data to the wrong person or make incorrect changes. We will respond to your requests within a reasonable timeframe and in accordance with applicable law.

There is no charge for making a reasonable request, but repetitive or excessive requests may incur a fee as permitted by law. We will let you know if any fees apply before proceeding with your request.

Finally, if you have an account or profile on our Site (for instance, if we offered a client portal), you may also have the ability to log in and directly update your contact information or preferences. Always keep such account information secure and log out after use, especially on shared devices.

Children's Privacy

Protecting the privacy of children is very important to us. Our Site and services are not intended for children under 13 years of age. We do not knowingly solicit or collect personal information from children under 13. If you are under 13, please do not submit any personal information through our Site. We encourage parents and legal guardians to monitor their children's Internet usage and to help enforce this Privacy Policy by instructing their children never to provide personal information without permission.

If we learn that we have inadvertently collected personal information from a child under 13 without verified parental consent, we will promptly delete that information from our records. If you believe we might have any information from or about a child under 13, please contact us immediately so that we can take appropriate action.

(Note: If you are located in a jurisdiction with a higher age for data consent (e.g., 16 in some regions), we will comply with those requirements as applicable. Children under the applicable age should not use the Site without parental consent.)

Changes to this Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes in our practices or relevant laws. We reserve the right to modify or replace this Policy at our discretion. When we make changes, we will update the "Last Updated" date at the top of this page.

If the changes are material, we will provide a more prominent notice of the update — for example, by posting a notice on our homepage or, if appropriate, by emailing you (if we have your email address) to inform you of the changes. Your continued use of the Site after any changes to this Privacy Policy signifies your acceptance of those changes.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting the personal information we collect.

If you have any questions, concerns, or comments about this Privacy Policy or our data practices, please feel free to contact us:

· Email: [[email protected]]

When you contact us, please provide sufficient detail about your question or concern, as this will help us to respond more efficiently. We will address your inquiries and requests as promptly as possible.

Thank you for reading our Privacy Policy. We value your trust and are committed to protecting your privacy.